Samsung, the South Korean tech giant launched three new products last year with the Gear Fit2 pro, Gear Sport and an updated version of Gear IconX headphones. Samsung’s gear sport is an entirely new product offering a mix of fitness tracking and smartwatch functionality all in one. Not only this, but the new gear sport is swim proof as well as the Gear Fit2 Pro.
We were thrilled to cast for their stills campaign, searching for sporty people to fit their brand and reflect an on the go lifestyle perfect for the Samsung wearable’s. The message was ‘go beyond fitness’ and we were very happy with our work on the campaign in which we were nominated for the Casting directors award 2018 for ‘the best stills campaign’. See some of the photo’s below.
Here at Chris Snode casting we’ve worked on a number of still’s campaigns in the past, from Sumo wrestlers for caterpillar to urban trend setters for JD Sport. When casting for JD Sport we hunted in ten cities London, Manchester, Cardiff, Belfast, Copenhagen, Hannover, Berlin and many more. We made sure to find the client exactly what they were looking for and even included street casting to the recruitment process.
This is what Caterpillar had to say about us after we cast for them in Japan:
“Chris Snode Casting worked incredibly well to help us with the very challenging casting of a Sumo wrestler for our Caterpillar client. Due to the nature of Japanese customs and Sumo etiquette, Chris travelled to meet with Dojos on our behalf, carry out castings and even arranged a photographic studio for us in downtown Osaka. In the lead up and throughout the shoot Chris and his team provided a very diligent and professional service that we would not hesitate to use again for future productions. Both Connect and Caterpillar are delighted with the final result and appreciate their support from start to finish.”
– Patrick Maloney, Account Director for Caterpillar EAME, Connect Advertising & Marketing